适宜文化创意产业集聚的创意氛围刻画与营造研究成为城市经济地理与宜居城市规划契合难点。采用基于文化创意企业大数据的核密度法和构建城市建成环境场模型,分别分析杭州文化创意产业集聚区位及集聚度、城市建成环境场势能的空间特征,继而运用双变量空间自相关法甄别与诠释杭州文化创意产业集聚度与城市建成环境场的耦合性及其空间特征。研究发现：①杭州市文化创意产业空间集聚呈现以文三路和学院路区块为核心向外围逐渐扩散的圈层结构,内核包含浙江省政府、武林广场、浙大西溪校区围合区域,沿着天目山、体育场、莫干山等路向周边扩展。②杭州城市建成环境场势能呈现浙江省政府所在区域为核心高值区,向外距离增加城市建成环境场势能呈现“高—低—次高—低”的卧“S”型曲线。③杭州市核心八区文化创意产业集聚与城市建成环境场之间存在较高的空间正相关性,但空间关联存在地域与行业差异;文化创意产业集聚度与城市建成环境场势能具有空间不平稳性和空间异质性,高集聚度—高场势能位于城市建成环境场的高值核心圈层,低集聚度—低场势能位于文化创意企业分布的外围圈层,如杭州市八区的西北、正东和正南三翼边缘地带;高集聚度—低场势能和低集聚度—高场势能分布于核心圈与外围圈之间。

The study of creative atmosphere description and construction suitable for the agglomeration of cultural and creative industries has become a difficult point for urban economic geography and livable urban planning. Based on the kerneldensity analysis method,the bivariate spatial autocorrelationand the comprehensive evaluation model for urban built environment, this paper analyzes the spatial characteristics of the location and concentration degree of cultural and creative industries and the potential energy of urban built environment, and identifies and interprets the coupling relationship between the concentration of cultural and creative industries and the urban built environment in Hangzhou.The results show:1) The spatial concentration of cultural and creative industries in Hangzhou presents a circular structure that gradually spreads from Wensan Road and Xueyuan Road to the periphery. The inner circle includes the Zhejiang Province Government, Wulin Square, and the area near Xixi Campus of Zhejiang University. The cultural and creative industriesare distributed along Tianmushan Road, Stadium Road, and Moganshan Road to the surrounding areas. 2) The potential energy fieldof the urban built environment takes the government of Zhejiang Province as the core high value areaand shows a "highest-low-high-low"trend with the increase of the distance. 3) There is a significantly positivespatial correlation between the concentration of cultural and creative industries in the core area of Hangzhou and the potential energy of urban builtenvironment, but there are regional and industry differences in spatial correlation.From the perspective of local space, the concentration degree of cultural and creative industry and the potential energyof urban space environment have characteristics of spatial unsteadiness and spatial heterogeneity. The high degree of concentration-high potential energy region is located in the high-value core circle of the potential energyof urban builtenvironmental, and the low degree of concentration-the lowpotential energy zone is mainly located in the outer circle of the cultural and creative enterprises such as the edge of the study area in the northwest, east and south of the eight major districts of Hangzhou. High degree of agglomeration-low field potential energy region and low degree of agglomeration-high field potential energy region aredistributed between the core circleand the outer circle.